The problem
An olive and cereal cooperative in the Saïss plain struggles to keep 120 members informed. Advice from the agronomist reaches a few farmers by word of mouth; the rest irrigate and treat crops blindly.
The solution, step by step
- Every Friday, the agronomist records a 3-minute voice note with the week's advice.
- A Make scenario transcribes it and pulls the local weather forecast and wholesale market prices.
- ChatGPT merges everything into a short, simply-worded bulletin: weather, what to do this week, prices in Meknès and Fez markets.
- The bulletin goes out via WhatsApp Business broadcast list to all members.
- Members can reply with questions; the agronomist answers the top three in next week's bulletin.
- 120 farmers informed weekly instead of a dozen.
- Better-timed irrigation and treatments — members report 10 to 15% input savings.
- Stronger member loyalty to the cooperative at collection time.